Young Singapore adults most likely to order food over the Internet

Men and women in the age group are particularly prone to ordering food over the Internet and likely to pay up to 10 Singapore dollars (6 U.S. dollars) for each purchase, said the poll conducted by NgeeAnn Polytechnic researchers.

The survey conducted over two months indicated a growing trend among Internet surfers in Singapore to order food online as awareness of the services increased. The results are being integrated into a marketing strategy to boost sales of e-catering products

(klei/dpa)